Human Is the New Vinyl
AI-generated content is everywhere. That's exactly why human-made work is worth more. Why human creativity is becoming a premium, not a casualty.

THE PERSON
Twenty years of strategic communications, a #1 Amazon bestseller on human creativity in the AI age, and a practice built on relationships that last.

FOUNDER
I’ve spent twenty years helping organizations figure out what they’re trying to say—and helping them say it consistently. Law firms, startups, nonprofits, churches. Despite their differences, organizations often find themselves asking surprisingly similar questions.
When AI exploded into the mainstream, those same questions suddenly became more urgent.
I wrote Human Is the New Vinyl to explore what happens when content becomes abundant, and trust becomes scarce. I founded VerifiedHuman™ to help creators certify when their work is human-made. Today, I’m a Contributor Member of the C2PA, working alongside organizations like Adobe, Google, and the BBC to shape the future of digital trust.
That work reinforced something I’d been learning for twenty years: the companies that win with AI are the ones that use it without losing their voice.
I started Sharp Pencil because founder-led companies deserve senior marketing judgment—without the overhead, the jargon, or the six-month timeline.
I lead the strategy and stay accountable for the work. When it calls for additional expertise, I bring in trusted senior people to build it. I help your team carry it forward.
You work directly with me—from the first conversation through the important decisions.
Where conversations become plans.
In a world where we tend to divide into dreamers and doers, we have in Micah a rare fusion of the best of both categories.
He is a creative who cares about reasons. He is a writer who listens well. He is a founder who works well with others.

SPEAKING
Micah speaks to business leaders, creative professionals, and organizations trying to understand what AI actually changes—and what it doesn’t. His talks draw on real work with companies, a #1 Amazon bestselling book, and his work as a C2PA Contributor Member alongside Adobe, Google, and the BBC.
No hype. No doom. Just clear thinking about what's coming and what to do about it.
Available for keynotes, executive briefings, panels, and workshops.
GET IN TOUCHAI-generated content is everywhere. That's exactly why human-made work is worth more. Why human creativity is becoming a premium, not a casualty.
Most AI strategies don't survive reality. This talk strips it down to the three questions every leadership team should actually be asking — and the ones they should stop asking.
When anyone can generate anything, how does your audience know what's real? How certification, provenance, and transparency are becoming competitive advantages.
What it actually looks like to bring AI into a growing team without a six-figure platform budget, a dedicated data team, or a twelve-month roadmap. Built for companies that move fast because they have to.
How to use AI as a tool without letting it replace the thing your audience actually values — you.
25 minutes. Zero obligation.
LET'S TALKNot ready for a conversation? Start with the nine-question Brand Diagnostic.