SHARP PENCIL

Selected work

Here’s some
of the work.

I help organizations work out what they want to say, then turn that into something people can see and use. Here are a few examples.

How we can work together

01 / Advertising · Message & design

Burns, Henry & Kirksey

Making closing expertise easy to understand.

The Perfect BlendClosing expertise, explained through a cup of coffee.
You’re the FaceThe agent’s relationship, supported by the closing team.
If Title Companies Were CarsThree service qualities in one familiar comparison.

BH&K is an attorney-led title and closing firm. Its advertising puts the expertise behind a closing into familiar, everyday terms.

My part in the work

I worked on the message and design, using ideas like a cup of coffee or a lineup of cars to explain what the firm brings to a closing.

The finished work

The finished work is a series of advertisements about expertise, service, and follow-through. Three examples are shown here.

Back to the projects

02 / Brand identity · Website

Daniel Allen Coaching

An introduction to the person and his work.

Website & digital presenceThe same identity across the website and professional profile.
Identity & printed materialsLogo, business cards, stationery, and website.

The website introduces Daniel’s coaching through what leaders want to do: realize their vision, grow their teams, and create a healthy culture.

My part in the work

I worked on the identity and website, including the logo, printed materials, and online presentation.

The finished work

The finished work includes a visual identity, stationery, and a website designed for desktop and phone. These portfolio images show how they fit together.

Back to the projects

03 / Website · Content & development

John Maxwell’s EQUIP Leadership

Connecting an event to the work it supports.

EQUIP websiteThe website, shown on desktop, tablet, and phone.

A golf tournament was part of a larger purpose: funding local leaders around the world as they help transform their communities.

My part in the work

We connected the event to that purpose. The website work brought together content, responsive design, development, and a content management system.

The finished work

A responsive website that presents EQUIP’s work and gives visitors ways to get involved.

Back to the projects

Tell me what
you’re working on.

Tell me what’s happening in your business, what you’d like to change, or the idea you haven’t had time to pursue.

We’ll start with a 25-minute conversation and see whether I can help.

Let’s talkhello@sharppencil.co

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